Strategic advisory programs
Silico Research offers services and products in a number of innovative and customised formats designed to assist senior executives in the areas of collaborations, acquisitions and IP in intellectually driven industries and emerging markets. Industries covered by Silico's research include the life sciences, healthcare, software, computer hardware and energy. Emerging markets covered by Silico's services include China, India and Brazil.
Silico's advisory services usually combine primary research focusing on the client's strategic assets and plans with research designed to give the client an understanding of the needs of potential collaborators in the strategic space. The primary research is supplemented with regular research notes and telephone-based consultations.
Services currently offered or planned include:
BioPartnering 2008
BioPartnering 2008 is the latest service from Silico Research in the BioPartnering series of surveys and services clustered around the need for alliance formation and management benchmarking data in the life sciences. Since its launch in 1999 BioPartnering has become more-wide reaching and more comprehensive in its coverage. As a result the insights produced by the service and its surveys have become one of the most closely studied analyses of partnering trends in the life sciences sector. The global reach of the service means that participants come from all major and emerging market segments and sectors across the World.
PartnerScope 2008
PartnerScope2008 is designed to help clients gain a complete understanding of their strengths and weaknesses as a partner and to provide concrete feedback about the steps that the client can take to improve their partnership management skills.
The core of the PartnerScope2008 service is a carefully designed benchmarking survey of relevant senior executives in the organisations that form the basis of the client's key partners and external relationships. The survey is based upon a survey instrument developed by Silico Research over the past five years in conjunction with senior alliance and relationship management executives in Fortune 5,000 clients and is fully customised to the client's requirements. The survey covers all the key aspects of relationship management from the initiation of the relationship through the client's management of the relationship, the impact of the client's culture on the relationship to how well the client is rated as a partner compared to other companies in the sector.
The PartnerScope2008 service includes the generation, from primary sources, of a list of senior relevant executives in the organisations with which the client has a relationship, management of the survey process, follow ups and and drill-down interviews with respondents in organisations where the preliminary survey data indicates that the relationship is having problems or needs attention.
PartnerTrack 2008
One of the greatest challenges facing senior alliance and relationship managers is the task of establishing mechanisms and procedures to monitor key partnerships for potential problems so that those problems can be addressed before they become critical or damage the relationship.
PartnerTrack addresses this challenge. The service package is designed to focus on a single partnership or a handful of important partnerships or relationships and to provide regular feedback about each partnership on a bi-monthly or quarterly basis to key decision makers in the client company.
The service is customised for each client but typically includes: list creation and management, periodic online surveys of key contacts in the partnership, bi-monthly or quarterly monitoring on the partnership on behalf of the client, drill-down interviews with respondents where the tracking data indicates that the relationship is having problems or needs attention and reporting back to the client. The survey instrument covers all the most important aspects of relationship management including cultural, communication, managerial and technical skills sets.
Prospective Partners Surveys
Understanding how their organisation is perceived as a potential partner is one of the key challenges for partnership acquisition and management executives. A reputation as a poor partner makes it more difficult and more expensive to acquire new partners and needs to be addressed. A reputation as a good partner, as the partner of choice, can be built upon to create further value in the partnership portfolio. The objective of our Prospective Partners service is to help clients to gain insight into how their organisation is perceived as a potential partner partner compared to similar companies.
The Prospective Partners service includes the generation from primary sources of the list of senior relevant executives in organisations in the target market sector, management of the survey process, follow ups and and drill-down interviews with respondents in organisations where the preliminary survey data indicates that the client has a perception problem that needs attention.
The survey instrument presents respondents a group of companies, including the client, and asks the respondent to select between three and six companies to rate as potential partners. The respondent is then asked to rate the companies that he or she has selected across various measures designed to measure the company's attractiveness as a potential partner. The survey is conducted exclusively online. All data provided by the senior executives in the organisations who respond is confidential and is guaranteed to be fully anonymized. This protection allows the respondents to answer questions with complete honesty.
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